Privacy Policy

Effective Date: February 18, 2026

INTRODUCTION

Welcome to Selfy Stick LLC (“we,” “us,” “our,” or “Company”). This Privacy Policy describes how we collect, use, disclose, and protect your personal information when you visit our website selfy-stick.com (the “Site”) or make a purchase from us. We are committed to protecting your privacy and being transparent about our data practices.

IMPORTANT: Our products are self-defense tools intended for adults only. You must be at least 18 years of age to use our Site or purchase our products. We do not knowingly collect personal information from individuals under 18 years of age.

Our Contact Information:
  • Company: Selfy Stick LLC
  • Address: 41877 Enterprise Circle North, Suite 200, Temecula, CA 92590
  • Email: support@selfy-stick.com
  • Phone: 951.305.3377
  • Hours: Monday – Friday, 9am to 5pm PST
  • Data Protection Officer: support@selfy-stick.com

INFORMATION WE COLLECT

Personal Information You Provide

When you visit our Site or make a purchase, we may collect the following information that you voluntarily provide:

Order Information:
  • Name (first and last)
  • Billing address
  • Shipping address
  • Email address
  • Phone number
  • Payment information (processed securely through our payment processors)
  • Age verification information (as required for self-defense product sales)
Account Information:
  • Account login credentials
  • Purchase history
  • Communication preferences
  • Product usage and training certifications (if applicable)
Communication Information:
  • Information you provide when contacting customer service
  • Product reviews, photos, or other content you submit
  • Survey responses or feedback
  • Legal compliance documentation (if requested)

Information We Collect Automatically

Device Information:

When you visit our Site, we automatically collect certain information about your device and browsing activity, including:

  • IP address
  • Browser type and version
  • Operating system
  • Device identifiers
  • Time zone settings
  • Referring website
  • Pages viewed on our Site
  • Time spent on pages
  • Links clicked
  • Geographic location data (for legal compliance verification)
Cookies and Tracking Technologies:

We use cookies, web beacons, pixels, and similar technologies to:

  • Remember your preferences and shopping cart contents
  • Analyze Site traffic and user behavior
  • Provide personalized content and advertisements
  • Prevent fraud and enhance security
  • Verify age and legal compliance
  • Detect prohibited jurisdictions
Sensitive Information

Due to the nature of our self-defense products, we may collect additional information including:

  • Age verification documents
  • Legal eligibility certifications
  • Background check information (where legally required)
  • Training certificates or qualifications
  • Geographic location for legal compliance

HOW WE USE YOUR INFORMATION

We use the information we collect for the following purposes:

Order Processing and Customer Service
  • Process and fulfill your orders
  • Verify age and legal eligibility for self-defense product purchases
  • Process payments and prevent fraud
  • Send order confirmations, shipping notifications, and receipts
  • Provide customer support and respond to inquiries
  • Handle returns, exchanges, and warranty claims
  • Maintain records as required by applicable laws
  • Comply with federal, state, and local laws regarding self-defense product sales
  • Verify customer eligibility and prevent prohibited sales
  • Maintain transaction records as required by law enforcement
  • Report suspicious activities to authorities when legally required
  • Respond to legal processes, subpoenas, and court orders
Marketing and Communications
  • Send promotional emails about new products, sales, and special offers
  • Send SMS marketing messages (with your consent)
  • Display personalized advertisements
  • Conduct market research and analyze customer preferences
  • Provide educational content about self-defense and product safety
Website Operations and Security
  • Maintain and improve our Site functionality
  • Monitor Site usage and performance
  • Detect and prevent fraud, security breaches, and other harmful activities
  • Enforce our Terms & Conditions
  • Monitor for prohibited access from restricted jurisdictions
Business Operations
  • Comply with legal obligations and regulatory requirements
  • Protect our rights and interests
  • Support business operations and decision-making
  • Conduct risk assessments and security evaluations

HOW WE SHARE YOUR INFORMATION

We may share your personal information in the following circumstances:

Service Providers

We work with trusted third-party service providers who help us operate our business, including:

  • Payment processors (for secure payment processing)
  • Shipping carriers (for order fulfillment)
  • Email marketing platforms (for communications)
  • Website hosting and analytics providers
  • Customer service platforms
  • Age verification services
  • Background check providers (where legally required)

Due to the regulated nature of self-defense products, we may share information with:

  • Federal, state, and local law enforcement agencies
  • Regulatory authorities overseeing self-defense product sales
  • Courts and legal processes
  • Background check services and databases
  • Age verification services

We may disclose your information when required by law or in response to:

  • Court orders or legal processes
  • Government investigations
  • Protection of our rights, property, or safety
  • Protection of others’ rights, property, or safety
  • Suspected illegal use of our products
  • Violations of self-defense product regulations
Marketing Partners

With your consent, we may share information with marketing partners for:

  • Targeted advertising on social media and other websites
  • Joint marketing campaigns
  • Product recommendations
Business Transfers

In the event of a merger, acquisition, or sale of our business, your information may be transferred to the new entity.

IMPORTANT NOTE: We will never sell your personal information for monetary gain. However, certain information sharing activities may be considered “sales” under some state privacy laws.

YOUR PRIVACY RIGHTS

Depending on your location, you may have the following rights regarding your personal information:

California Headquarters and Compliance

Selfy Stick LLC is headquartered in California and fully complies with all California privacy laws including CCPA/CPRA. As a California-based company selling self-defense tools, we maintain enhanced privacy protections and regulatory compliance.

California Residents (CCPA/CPRA Rights)

If you are a California resident, you have the right to:

Right to Know: Request information about the personal information we collect, use, and share about you in the past 12 months, including:

  • Categories of personal information collected
  • Sources of personal information
  • Business purposes for collection
  • Categories of third parties with whom we share information

Right to Delete: Request that we delete your personal information, subject to certain exceptions.

Right to Correct: Request that we correct inaccurate personal information.

Right to Opt-Out: Opt out of the “sale” or “sharing” of your personal information for targeted advertising.

Right to Non-Discrimination: You will not receive discriminatory treatment for exercising your privacy rights.

Right to Limit Sensitive Personal Information: Request limitations on our use of sensitive personal information.

Other State Privacy Rights

If you are a resident of any state with comprehensive privacy laws, you may have additional rights including:

  • Data portability rights (ability to receive your data in portable format)
  • Rights to opt-out of targeted advertising
  • Rights to opt-out of automated decision-making and profiling
  • Rights to appeal our decisions on your requests
  • Enhanced protections for sensitive personal information
  • Universal opt-out signal recognition (Global Privacy Control)
  • Rights to limit use of sensitive personal information
  • Enhanced consent requirements for minors (varies by state)
How to Exercise Your Rights

To exercise your privacy rights, you may:

  • Email us: support@selfy-stick.com
  • Call us: 951.305.3377
  • Mail us: 41877 Enterprise Circle North, Suite 200, Temecula, CA 92590

We will verify your identity before processing your request and respond within the timeframes required by applicable law (typically 45 days).

IMPORTANT: Due to legal requirements for self-defense product sales, some information cannot be deleted and must be retained for regulatory compliance.

DO NOT SELL OR SHARE MY PERSONAL INFORMATION

We do not sell personal information for monetary compensation. However, we may share certain information for advertising purposes, which may be considered a “sale” or “sharing” under California law.

To opt out of this sharing:

  • Email us at support@selfy-stick.com with “Do Not Sell My Info” in the subject line
  • Call us at 951.305.3377
  • Include your name, email address, and request details

Global Privacy Control (GPC): We honor Global Privacy Control signals from your browser.

DATA RETENTION

We retain your personal information only as long as necessary for the purposes outlined in this Privacy Policy:

Transaction Records: Maintained for 7 years from purchase date (as required by law for self-defense product sales)

Age Verification Records: Retained for legal compliance requirements

Account Information: Retained while your account is active and for 3 years after account closure

Marketing Communications: Retained until you opt-out or request deletion

Legal Compliance Records: Retained as required by applicable laws and regulations

When no longer needed, we securely delete your personal information in accordance with our data retention policies.

AGE RESTRICTIONS AND CHILDREN’S PRIVACY

Our Site and services are intended only for individuals 18 years of age and older. We do not knowingly collect personal information from anyone under 18 years of age.

Age Verification: As a seller of self-defense tools, we may require age verification before completing purchases to ensure compliance with applicable laws.

If we learn that we have collected information from someone under 18 years of age, we will:

  • Delete the information immediately
  • Cancel any pending orders
  • Terminate any accounts created
  • Take steps to prevent future collection from minors

Parents and Guardians: If you believe we have collected information from your child under 18, please contact us immediately at support@selfy-stick.com.

UPDATES TO THIS PRIVACY POLICY

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. We will post the updated policy on our website and update the “Effective Date” at the top of this policy. Material changes will be communicated via email to customers who have made previous purchases.

Your continued use of our services after any modifications constitutes acceptance of the updated Privacy Policy.

CONTACT US

If you have any questions about this Privacy Policy or our privacy practices, please contact us:

Selfy Stick LLC
41877 Enterprise Circle North, Suite 200
Temecula, CA 92590
Email: support@selfy-stick.com
Phone: 951.305.3377
Hours: Monday – Friday, 9am to 5pm PST

Data Protection Officer: support@selfy-stick.com

This Privacy Policy is effective as of February 18, 2026, and governs all collection, use, and protection of personal information by Selfy Stick LLC.